Signaling

Applied to The Comcast Problem by MondSemmel ago
Applied to Notes on Innocence by David Gross ago
Applied to Signaling Guilt by Krieger ago
Applied to Disarming status by sano ago

Countersignaling is signaling that a naive observer might take to mean that one is the opposite of X, when in fact, one is X, used as a means to signal that one is, in fact, X. For example, aristocrats ("old money") may forgoeforgo gaudy bling in order to signal that they are not nouveau riche (new money), which may lead some people to incorrectly assume that they are not rich.