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Even if you don't believe in the efficient market, picking publically traded stocks yourself means that you believe you can win in zero-sum games against professional investors who are supported by huge computer models and research analysts.
If you have inside information about a company that's not known to the professional investors you might make good trades but you are also violating the law and it would be stupid to publically talk about your trades and their justification on a forum like this.
Another way to make money is to bet on effects that are illiquid enough that professional investors aren't interested. If you have found a trade from which $10,000 can be extracted you are also not benefiting from being public about your predictions. A friend for example used to do arbitrage between different bitcoin markets. While that happened to be profitable, it was stupid to talk about it in a public venue like this.
As an aside, it's worth noting that insider trading isn't illegal per se (in the U.S.). When inside traders are prosecuted it's often on the logic that they've unlawfully stolen information from the company that they work at, rather than that the trading itself is unfair. If you're walking down the street and find a document that someone has dropped then I believe you can just trade on that information - you have no duty to the company who owns the information. (This is not legal advice.)